[15 Years of TV Leadership] ^ Samsung TV – A Legacy of Innovation – Samsung Newsroom India


From black and white to paint, from analog to digital and digital to Good TV – Samsung Electronics has been round for all-important historic moments within the evolution of tv. Over time, Samsung has established itself as a world tv chief by making use of progressive applied sciences and being a step forward in figuring out international way of life developments.

And Samsung’s innovation hasn’t slowed down in 2021. Even within the unprecedented period of the worldwide pandemic, the corporate has registered a revenue-based TV market share of 31.9%.1 in 2020. This was the best determine ever recorded by the corporate, and means Samsung has retained its primary place within the international TV market at quantity 15.th consecutive years. On this two-part sequence, Samsung Newsroom will discover the legacy of Samsung TVs, which have lengthy been pioneers within the discipline.

historical past of excellence

Samsung launched its preliminary ‘world’s first’ tv in 1998 with the launch of its 55-inch projection TV. The corporate’s early safety of this title was partly because of serving to lead the worldwide transition from analog to digital tv.

Samsung additional modified the sport by releasing its personal LCD TVs within the early 2000s. Round this time the corporate efficiently popularized wall-mountable LCD TVs, ushering within the golden age of LCD TVs. Samsung additionally launched a 46-inch (116 cm) LCD TV – the biggest within the trade on the time – and consequently modified the outlook of an trade that had not targeted on large-screen TVs till then. The 46-inch LCD TV, which value over US$13,000 on the time, was extensively welcomed and helped propel the LCD TV’s success.

Samsung’s Bordeaux LCD TV naturally portrays the tone of a superb wine

The Bordeaux LCD TV, launched by Samsung in 2006, is one other instance that exhibits how innovation-based, out-of-the-box pondering has modified the face of the sector perpetually. Builders started to query the long-term viability of thick, cumbersome, vacuum-tube-based televisions and as an alternative started to dream of TVs that have been light-weight and aesthetically subtle. Bordeaux TV was the consequence, with gross sales exceeding a million within the first six months of its launch. The Bordeaux TV had a speaker that was shifted downwards from either side of the TV, and highlighted its sophistication with a pink coloration and curved edges. Aside from the launch of Bordeaux TV, 2006 was the primary time within the firm’s historical past that Samsung was within the first place within the international tv market. The corporate has continued to carry that place for 15 consecutive years, and holds it to at the present time.

Dedication to realizing the very best definition ever seen

With an goal to supply the very best expertise to its tv customers, Samsung has maintained a deep dedication to bettering picture decision. In a time of ever-changing way of life patterns and ever-increasing pool of content material, true technological innovation stays a main driving power relating to sustaining the TV trade’s high spot.

Samsung’s LED TV, which attracted consideration for its progressive, built-in applied sciences

At CES 2009, Samsung ushered within the LED TV period. The corporate’s LED TVs use gentle emitting diodes (LEDs), that are semiconductor-based gentle sources that emit gentle when present flows via them to comprehend very clear picture decision. Almost 50 engineers labored for practically two years to utterly redesign the entire TV’s parts, acquiring over 3,000 patents as they labored to comprehend the potential of LED TV expertise. The consequence can be to distinguish itself by creating a brand new area for the tv trade.

Samsung’s QLED TVs first unveiled at CES 2017

Samsung’s QLED TV, which achieved 100% coloration quantity for the primary time within the trade, is one other product that has reached the head of display screen expertise. In 2017, Samsung launched this subsequent technology tv, which was based mostly on quantum dot (QLED) expertise. TVs take quantum dot expertise to new heights with advances in gentle effectivity, stability and a wider coloration spectrum. At the moment, Samsung emphasised that it could set a brand new benchmark for the worldwide TV market consistent with its slogan, ‘The subsequent innovation in TV’.

Samsung revealed its 2021 Neo QLED, a complete new show expertise, throughout its First Look occasion forward of CES 2021. Neo QLED relies on Quantum Mini LED expertise, which has 1/40 LEDs.th The peak and top of a standard LED is exactly managed by Samsung’s personal Quantum Matrix expertise and the Neo Quantum Processor, a robust image processor with superior capabilities. Thus, Samsung, which stays a step forward by way of introducing the show expertise of the long run, continues to guide the worldwide TV phase, additional cementing its distinctive place out there.

Reflecting the tastes of customers – the start of the ‘Period of Good’

After main the worldwide TV marketplace for 15 consecutive years, Samsung’s improvements have remodeled the approach to life and every day routine of customers. As an increasing number of customers gained the power to decide on the content material they wished to look at, Samsung launched the Samsung TV App Retailer in 2010. Notably, the app supplied quite a lot of top quality native content material for various nations, serving to to increase the viewers. Cadence By creating apps based mostly on every area’s viewing preferences and enhancing content material equivalent to sports activities, motion pictures and cooking, Samsung has helped make the viewing expertise extra satisfying and additional cements its management.

Samsung has additionally been introducing its Samsung TV Plus2 Service because the begin of the service in 2015. Samsung TV Plus is the corporate’s free good TV video service, offering prompt entry to information, sports activities, leisure and extra. The service has now been expanded to 12 nations, offering entry to over 60 million Samsung Good TVs.

Samsung, which has at all times been on the fore of the pack in making our societies good, permits customers to decide on what they need to devour and tailor its choices to their style. Because it continues to reveal the ability of content material, Samsung plans to additional increase its good TV experiences by rising the variety of nations the place it could supply its providers, in addition to broadcasting firms from world wide. and strengthen its collaboration with content material suppliers.

1 January 2021 information launched by market analysis agency Omdia

2 Samsung TV Plus is at the moment obtainable in choose areas together with the US, Canada, UK, Germany, France, Italy, Spain, Switzerland, Austria, Korea, Australia and Brazil. Service availability could differ by area and product.



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